BRANDING + WEB DESIGN
BitterSweet Coaching is a life coaching service dedicated to shifting your perspective to help you become a happier You.
When I first met the client, the name of the business was BS Real Talk, which we then agreed to rename of BitterSweet Coaching in preparation for new branding.
I designed the logo with a honey bee theme because I wanted to play off the idea that bees can sting but also provide honey, much like the bittersweet process of retrospective work and coaching. I also created marketing materials, and a website.